Direct sales and online salesx3/31/2023 ![]() As many customers are local, it’s much more convenient to contact the hotel via the website or phone for answers to questions or bookings. – Greater relevance of the hotel brand and repetition rate, which again greatly facilitates direct sales over intermediated sales. ![]() – Less need for air travel and, therefore, for packaged sales (the big loser here is Expedia).
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